In this 5-minute video clip, Peter McKenna talks about his journey on enabling the executive team of his company to better draw the connection between strategic HR and business outcomes. And while this connection may appear straightforward for many HR practitioners and organizations, it is more difficult in practice as indicated through various surveys on the topic. Regardless, as HR practitioners, we should continue to hone our ability to articulate the value of HR practices, initiatives, etc. within the context and language of the business. Is there an opportunity next week for you to do this? If not, create one. For you, what will that be? “