Using AI to Transform Organizations: The Promise and the Barrier | USC Marshall Center for Effective Organizations

Artificial intelligence Podcast | Webinar

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This one-hour webinar from November 20, 2025, offers an insightful overview of how organizations can position themselves for success as they implement AI. Alexis Fink, John Boudreau, and Alec Levenson discuss how to target AI investments toward projects with real ROI, why mandating LLM use won’t deliver meaningful results, how breaking work down to the task level unlocks better design options, and how to safeguard AI systems for reliable outcomes. One theme highlighted is that AI use cases matter, falling into three general categories: Augment (enhancing individual work, such as AI-enabled coaching), Automate (using machines to perform existing processes more efficiently), and Transform (redesigning work in fundamentally new ways that unlock competitive advantage). The session offers several insights to help leaders think through the transformative potential of AI. I’ve also included the presentation slides; slide 25 features 10 questions to shape your AI approach, starting with “What are we trying to achieve?” As a bonus, I’m resharing my one-page cheat sheet with questions to help HR teams identify which AI-enabled use cases are most likely to generate business value, beginning with business-first prompts such as: What problem or opportunity are we addressing? Which stakeholders are most impacted? What evidence shows this is worth solving now? What’s at stake if we don’t act? It then helps teams move to potential solutions and the expected business impact those capabilities may deliver.